Adobe is further integrating the Firefly AI assistant into its creative workflow. The company has now integrated it with Premiere, Illustrator, InDesign, and Frame.io, and added features such as branded suites, product videos, and storyboard generation.

Creative tools continue to be upgraded

Firefly can now save user-generated content as reusable elements for easy reuse across different projects. Adobe also states that users can describe their branding style within the application or upload existing assets to allow the system to automatically generate branded suites.

New capabilities of Premiere and Illustrator

In Premiere, the AI assistant can organize footage, batch rename clips, identify interview questions, and add tags. In Illustrator, it can reorganize layers or check for missing fonts.

More applications are being integrated.

Firefly is currently available in Express, Photoshop, and Acrobat. Adobe also states that it supports ChatGPT, Claude, and Copilot, and plans to add support for Google Gemini and Slack soon.